Vintage Ferrari 456 GT 2 + 2 Intro Press Kit. 1992. Rare. Excellent Condition.

Description

This is the official factory introductory press kit for the Ferrari 456 GT 2 + 2.
The 456 GT was officially introduced on September 24th, 1992 in Brussels, in conjunction with the Belgium Ferrari Distributor, Garage Francorchamp in celebration of the 50th Anniversary of their commercial collaboration.
The Press Kit describes all of the design and engineer features of the 456 GT. The 12-page inserts describe each feature individually including Pinninfarina's design concepts. (See photos).
The Press Kit measures approximately 8 3/4 inches wide x approximately 12 3/8 deep and opens to a 4-panel spread. (See photos).
The Press Kit was printed in Italy on a heavy weight Ferrari Fly Yellow stock with the Ferrari logo embossed on the inside panel.
(See photos).
Contained in the Press Kit are the 12 design and engineering pages, 5 black and white photos and 3 four-color Pinninfarina design concept prints.
Also included with the purchase of this Press Kit is a copy of Rosso Ferrari Magazine, issue #7, Fall 1992. This issue of Rosso features the complete story of the 456 GT introduction in Brussels not only in words, but also with magnificent photos. Both the Press Kit and Rosso Ferrari #7 are in excellent to "like new' condition.
A perfect 456 GT combination.
Provenance & Content Validation:
My agency, Hank Forssberg Inc. Advertising handled the Advertising and Marketing for Ferrari North America from 1977 through 1995. During that 18-year relationship with Ferrari North America and Ferrari S.p.A., I accumulated an extensive collection of hundreds of Ferrari collectibles/memorabilia from Ferrari North
America and from the Factory in Maranello.
I personally recommended to Ferrari North America Management that they launch the introduction of the 348 Spider in Beverly Hills, California by closing off Rodeo Drive and having the first ever Ferrari Concours d’Elegance on Rodeo Drive as the highlight of the 348 Spider Introduction.
My agency designed and produced all of the marketing and advertising materials for the 348 Spider Introduction including the Poster, Letterhead and Envelopes, Invitations, Event Program, Parking Passes, Windshield ID’s, VIP Wrist Bands, 348 Spider Spec. Sheets, Etc.
During my 18-year relationship with Ferrari, I was also the Editor of Rosso Ferrari Magazine.  During my tenure, I edited and published 9 Issues from 1990 through 1993 including Issue number Eight – Ferrari Rodeo Drive. As the Editor of Rosso Ferrari Magazine, I commissioned Hector Luis Bergandi to create Ferrari Car Art Illustrations to be featured in Rosso Ferrari Issues.
As a result of my relationship with Mr. Bergandi, I also commissioned him to design a poster the 348 Spider Rodeo Drive Introduction.
This listing is only one item of my extensive Ferrari Collection.
I am in the process of selling my Ferrari memorabilia collection and for the past 45 years or so, I have kept all my Ferrari collectibles in an Archival Storage environment in order to preserve as much of their original condition as possible. All of my Ferrari collectibles are originals and range in condition from good to excellent to original museum-quality. Thanks for viewing.
If you are an owner a Ferrari 456 GT, a Ferrari Owner, a Ferrari memorabilia collector or a vintage automobile aficionado, this 456 GT Press Kit and Rosso Ferrari Magazine #7 are definitely a must addition to your collection. 5.00 plus US shipping and handling. (.50). (Includes both the Press Kit and Rosso Ferrari #7).
(US & Canada shipping only) (Interested Canadian buyers: Please message me with your shipping information so I can provide you with the cost to ship the item to you in Canada. Thanks for viewing).
As a matter of my personal policy of providing the ultimate in quality customer service, I always email my Ebay buyers a copy of the shipping receipt and always refund any significant difference in shipping and handling costs back to the buyer if there are any. Thanks for viewing.