Vintage Ferrari Factory "Image" Poster 1979. Limited Edition Print. Rare.

Description

Originally
designed as a four-color magazine ad for the North American Market, this
"Ferrari Image" artwork was utilized in various media by the Ferrari
Factory for International Ferrari Marketing.
The
artwork was utilized by the Ferrari factory to produce a limited quantity of "Image"
posters for international distribution.
Printed in Italy (see photos), the poster measures approximately 26 3/4
inches wide X 38 1/2 inches deep.
It is
printed on a heavy gauge, high gloss coated stock. This poster is one of the
original prints, printed in 1979.
Although
the poster is 45 years old, it is in near perfect condition. It literally looks
brand new. The posters have been stored in a studio environment for the past 43
years with virtually no handling.
The
poster is difficult to photograph because of its high gloss printing finish.
The high gloss finish picks up reflection. The Ferrari logo is subtlety printed
and visible in the upper left top of the poster (see photos).
Overall, the poster is a magnificent statement
of the "art of Ferrari design".
Provenance & Content Validation:
My agency, Hank Forssberg Inc. Advertising handled the Advertising and Marketing for Ferrari North America from 1977 through 1995. During that 18-year relationship with Ferrari North America and Ferrari S.p.A., I accumulated an extensive collection of hundreds of Ferrari collectibles/memorabilia from Ferrari North America and from the Factory in Maranello.
I personally recommended to Ferrari North America Management that they launch the introduction of the 348 Spider in Beverly Hills, California by closing off Rodeo Drive and having the first ever Ferrari Concours d’Elegance on Rodeo Drive as the highlight of the 348 Spider Introduction.
My agency designed and produced all of the marketing and advertising materials for the 348 Spider Introduction including the Poster, Letterhead and Envelopes, Invitations, Event Program, Parking Passes, Windshield ID’s, VIP Wrist Bands, 348 Spider Spec. Sheets, Etc.
During my 18-year relationship with Ferrari, I was also the Editor of Rosso Ferrari Magazine.  During my tenure, I edited and published 9 Issues from 1990 through 1993 including Issue number Eight – Ferrari Rodeo Drive. As the Editor of Rosso Ferrari Magazine, I commissioned Hector Luis Bergandi to create Ferrari Car Art Illustrations to be featured in Rosso Ferrari Issues.
As a result of my relationship with Mr. Bergandi, I also commissioned him to design a poster the 348 Spider Rodeo Drive Introduction.
This listing is only one item from my extensive Ferrari Collection.
I am in the process of selling my Ferrari memorabilia collection.
For the past 45 years or so, I have kept all my Ferrari collectibles in an Archival Storage environment in order to preserve as much of their original condition as possible. All of my Ferrari collectibles are originals and range in condition from good to excellent to original museum-quality. Thanks for viewing.
If you
are a Ferrari owner, a collector of Ferrari memorabilia, or a vintage car
aficionado, this Ferrari "image" poster print is a must addition to
your collection.

5.00
Shipping
and handling. (.75). (US Shipping Only).
(Interested Canadian buyers: Please message me with your shipping information so I can provide you with the cost to ship the item to you in Canada. Thanks for viewing).
The
poster will be shipped in a heavy duty, 3-inch tube for maximum protection
during the shipping process.
(As a matter of my personal policy of providing the ultimate in quality customer service, I always email my Ebay buyers a copy of the shipping receipt and always refund any significant difference in shipping and handling costs back to the buyer if there are any. Thanks for viewing.)