Vintage Ferrari Mondial '89 Factory Brochure opens to 14' 10''. One-of-a-kind.

Description

Vintage Ferrari Mondial '89 Factory Brochure opens to 14' 10''. One-of-a-kind.
This is the official Ferrari Factory 1989 Mondial Introductory Product Brochure designed and printed in Italy. It is an example of great Italian-Ferrari design.  When closed it measures approximately 13 inches wide X 13 inches deep and yes, opens in one piece to approximately 14 feet, 10 inches long.
It has 14 panels, printed on both sides, featuring a montage of the new Mondial design and advanced technology on both the front and second sides of the brochure.
It was extremely difficult to photograph to capture the length and depth of the piece. (See photos).  I had to lay it flat on the floor in order to photograph this uniquely designed piece.
Itis classic graphic Italian design with limited text.  The text highlights the design and advanced technical innovations incorporated into the production of the Mondial. The design and printing of this factory brochure is as innovation as the Mondial itself.  (See photos). I venture to say that this brochure may be One-of-a-Kind – the only one still in existence.
Itis highly unlikely that this unique factory brochure still exists in the US or European marketplace since it is 34 years old.
I have owned the brochure since 1989.
Provenance & Content Validation:
My agency, Hank Forssberg Inc. Advertising handled the Advertising and Marketing for Ferrari North America from 1977 through 1995. During that 18-year relationship with Ferrari North America and Ferrari S.p.A., I accumulated an extensive collection of hundreds of Ferrari collectibles/memorabilia from Ferrari North America and from the Factory in Maranello.
I personally recommended to Ferrari North America Management that they launch the introduction of the 348 Spider in Beverly Hills, California by closing off Rodeo Drive and having the first ever Ferrari Concours d’Elegance on Rodeo Drive as the highlight of the 348 Spider Introduction.
My agency designed and produced all of the marketing and advertising materials for the 348 Spider Introduction including the Poster, Letterhead and Envelopes, Invitations, Event Program, Parking Passes, Windshield ID’s, VIP Wrist Bands, 348 Spider Spec. Sheets, Etc.
During my 18-year relationship with Ferrari, I was also the Editor of Rosso Ferrari Magazine.  During my tenure, I edited and published 9 Issues from 1990 through 1993 including Issue number Eight – Ferrari Rodeo Drive. As the Editor of Rosso Ferrari Magazine, I commissioned Hector Luis Bergandi to create Ferrari Car Art Illustrations to be featured in Rosso Ferrari Issues.
As a result of my relationship with Mr. Bergandi, I also commissioned him to design a poster the 348 Spider Rodeo Drive Introduction.
I am in the process of selling my Ferrari memorabilia collection and for the past 45 years or so, I have kept all my Ferrari collectibles in an Archival Storage environment in order to preserve as much of their original condition as possible. All of my Ferrari collectibles are originals and range in condition from good to excellent to original museum-quality. Thanks for viewing.
Considering its age of 34 years, this Mondial factory brochure is in excellent to mint condition.  Its shows little to
minimal handling
with very minor wear on some edges.
If you are a Ferrari owner, a Mondial owner or a Ferrari Memorabilia aficionado, this Mondial brochure is definitely a must addition to your collection.  5.00 plus US shipping and handling. (.00).
(US  Shipping only) Thanks for viewing).
As a matter of my personal policy of providing the ultimate in quality ser vice to my customers, I always message my Ebay buyers a copy of the shipping receipt and always refund any significant difference in shipping and handling costs back to the buyer if there are any. Thanks for viewing.